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Purina

Purina, originally founded in 1894 by William H. Danforth, is a renowned American pet food company. It is best known for its high-quality pet nutrition products. Over the years, Purina has grown significantly through innovation, mergers, and acquisitions, becoming a leading brand in the pet food industry. The company is now a subsidiary of Nestlé and continues to focus on improving the health and well-being of pets worldwide.

Creation Time:2024-05-19 16 key nodes English

The Timeline

1894 — 2023

  1. 1894

    Founding of Purina

    Purina was originally founded as the Robinson-Danforth Commission Company by William H. Danforth, George Robinson, and William Andrews. The company initially focused on feeding farm animals.
  2. 1902

    Introduction of the Purina Brand

    The company rebranded itself as Ralston Purina. The name "Purina" was derived from the company's slogan, "Where Purity is Paramount."
  3. 1926

    Establishment of Purina Pet Care Center

    Purina opened its first pet care center in Missouri, dedicated to research and development in pet nutrition.
  4. 1956

    Launch of Purina Dog Chow

    Purina introduced Dog Chow, one of the first dry dog foods, which became a staple product in the pet food market.
  5. 1986

    Introduction of Purina ONE

    Purina ONE was launched as a premium line of pet food, focusing on high-quality ingredients and optimal nutrition for pets.
  6. 1998

    Acquisition of Spillers Pet Foods

    Purina expanded its global reach by acquiring Spillers Pet Foods, a leading pet food company in the UK.
  7. 2001

    Purina merged with Nestlé, forming Nestlé Purina PetCare Company. This merger aimed to combine Purina's expertise in pet nutrition with Nestlé's global resources.
  8. 2002

    Purina introduced Beneful, a new line of dog food known for its nutritious and visually appealing ingredients.
  9. 2008

    Purina launched Pro Plan Selects, a line of pet food made with natural ingredients and no artificial additives.
  10. 2010

    Purina acquired Waggin’ Train, a company known for its high-quality dog treats, expanding its product portfolio.
  11. 2014

    Acquisition of Zuke’s

    Purina acquired Zuke’s, a natural pet treat company, enhancing its offerings in the natural and organic pet food market.
  12. 2015

    Launch of Just Right by Purina

    Purina launched Just Right, a personalized pet food brand that offers customized nutrition plans for individual pets.
  13. 2016

    Acquisition of Merrick Pet Care

    Purina acquired Merrick Pet Care, a company known for its organic and natural pet food products, further expanding its premium offerings.
  14. 2017

    Purina launched Pro Plan Veterinary Diets, a line of specialized pet foods designed to address specific health issues in pets.
  15. 2021

    Launch of Purina Pro Plan LiveClear

    Purina introduced Pro Plan LiveClear, the first and only cat food shown to reduce allergens in cat hair and dander.
  16. 2023

    Expansion of Manufacturing Facilities

    Purina announced a significant investment to expand its manufacturing facilities in the United States, aiming to meet the growing demand for pet food.

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