Founding of American Express
American Express was founded as an express mail business in Buffalo, New York, by Henry Wells, William G. Fargo, and John Butterfield.
1850
1882
Introduction of Money Orders
American Express introduced money orders, providing a secure alternative to sending cash through the mail.
1891
Launch of Traveler's Cheques
American Express launched Traveler's Cheques, a product that revolutionized travel by providing a safe and convenient way to carry money internationally.
1915
Expansion into Travel Services
American Express expanded its services by entering the travel industry, offering travel planning and booking services to its customers.
1958
Introduction of the American Express Card
American Express introduced its first charge card, marking its entry into the payments industry and setting the stage for its future growth in financial services.
1966
Launch of the Gold Card
American Express launched the Gold Card, targeting affluent consumers with enhanced benefits and services.
1984
Introduction of the Platinum Card
American Express introduced the Platinum Card, offering premium services and exclusive benefits to high-net-worth individuals.
1991
Launch of Membership Rewards Program
American Express launched its Membership Rewards program, allowing cardholders to earn points on purchases that could be redeemed for travel, merchandise, and other rewards.
1999
Introduction of Blue from American Express
American Express introduced the Blue Card, targeting younger consumers with no annual fee and a suite of modern benefits.
2005
Acquisition of Revolution Money
American Express acquired Revolution Money, a move that expanded its digital payments capabilities and positioned the company for growth in the online payments space.
2008
Launch of Serve
American Express launched Serve, a digital wallet and prepaid card service aimed at providing more flexible payment options to consumers.
2014
Introduction of Apple Pay Partnership
American Express partnered with Apple to integrate its cards into Apple Pay, enhancing its presence in the mobile payments market.
2016
Launch of Amex Express Checkout
American Express launched Amex Express Checkout, a digital payment solution designed to streamline online shopping for cardholders.
2018
Acquisition of Mezi
American Express acquired Mezi, an AI-powered personal travel assistant, to enhance its travel services and provide personalized experiences to cardholders.
2020
Launch of Amex Trendex
American Express launched Amex Trendex, a data insights platform that provides businesses with valuable consumer spending trends and insights.
2022
Introduction of Resy Partnership
American Express partnered with Resy, a restaurant reservation platform, to offer exclusive dining experiences and benefits to its cardholders.
2024
Expansion of Digital Services
American Express continued to expand its digital services, introducing new features and enhancements to its mobile app and online platforms to better serve its global customer base.
